With e-commerce sales of grocery products predicted to grow to $18 billion by year-end 2018, CPGs struggle to understand its impact on traditional packaging supply chains. InternetLiveStats.com estimates that 46% of the world’s population will be connected to the Internet via computer or mobile device—a tenfold increase since 1999. In this rapidly expanding digital world, …
Beacons and other proximity sensors – those small devices that communicate with mobile apps in physical environments – just keep sprouting up all over the place. Their number, pegged at 13 million sensors as of the last quarter of 2016, has nearly tripled in a year since Q4 2015 when there were 5 million counted. …
Smithers Pira forecasts corrugated board packaging market to hit $269 billion in 2021 World demand for corrugated board packaging will increase steadily across the next five years according to the latest exclusive market data from Smithers Pira. It’s new report The Future of Global Corrugated Packaging to 2021 Smithers Pira’s critical analysis of the key …
Most people are familiar with corrugated cardboard, as it is a widely used packaging material that can be customized to store, ship and protect nearly any product. But what do you really know about the sustainable facts behind this extremely environmentally responsible material? Explore the statistics below, and discover the benefits of corrugated cardboard. 93% …
A recent report from Global Market Insights estimates the coated paper market share will witness gains by CAGR of 4.2 per cent, valuing more than US$57 billion by the end of 2024. The research report believes the increasing popularity of online trade and e-commerce with trending demand for doorstep delivery of commodities may drive the …
Corrugated cardboard has the best recycling Record of any packaging material Did you realize that in the United State over 90% of items shipped are packaged in cardboard? In this infographic we take a look at how individuals can reduce the environmental impact of cardboard manufacturing by simply recycling. Right now there are over 400 …
Every day U.S. papermakers recycle enough paper to fill a 15 mile long train of boxcars. The first paper merchant in America was Benjamin Franklin, who helped to start 18 paper mills in Virginia and surrounding areas. For hundreds of years, cotton and linen rags were the papermaker’s raw materials. During the American Revolution, paper …
Three Ways CPG Brands Should Rethink Their Channel and Media Strategies Many in the marketing industry see Amazon’s announcement of its new self-serve media buying tool and Walmart’s leap into the media business with Walmart Exchange as signs of a major shift: Retailers are doing nothing less than transforming marketing. This no doubt surprises those …
The role of packaging for products ordered online is very different to its use in store. Tony Corbin looks at how designers and brands are adapting to the unique demands of that sector. It has almost become a Christmas tradition for the tabloids to run stories along the lines of a member of the public …
Online retailers are giving the humble cardboard box an extreme makeover, transforming a four-sided receptacle for delivering goods into the new shopping bag. Out: brown, plain, boring. In: neon colors, ornate lettering, glossy surfaces and geometric stenciling that looks like modern art. By trying to replicate the delight and status jolt of in-person shopping – …