11 top packaging design trends of 2022 It’s that time of the year again—we look at the buzzing pot of current packaging design trends to predict what will be blooming across the industry this coming year. As another tricky year of the pandemic comes to an end, it’s become apparent that consumers are looking for …
At the beginning of next year, magazine publishers will be paying about 25% more for paper than they did just 18 months earlier — assuming they can find any paper to buy. There are no signs that the scarce supply and rising prices afflicting all U.S. buyers of publication papers will abate in 2019. Magazine-quality …
Four paperboard packaging trends emerged during the recent judging of the annual North American Paperboard Packaging Competition, organized and managed by the Paperboard Packaging Council. This year’s winners will be announced at PPC’s upcoming fall meeting (Oct. 24-26; Atlanta). But here’s a peek at what’s new in the market. 1. Digital escalation In response to …
With consumer concern growing around food packaging safety, brand owners can build trust by proactively developing an approach to ‘clean packaging’ and communicating it to consumers. Clean food has been making its way onto menus for more than a decade, and as more and more consumers demand transparency around what they’re eating, some are beginning …
Known all over the world as the brand parents trust when it comes to baby health and wellness, Johnson’s Baby just went through a reset that included a 70% reduction in the number of bottle and closure styles. For the first time in its long and notable history, Johnson & Johnson recently re-staged an entire …
A new study conducted by the University of Wisconsin (UW) in Madison shows that the value perception of e-commerce shipments is significantly impacted by the materials chosen to protect them. Even a small increase in packaging material expenditures—as little as 19 cents—can make a dramatic impact (as much as 45 percent) on the perceived value. “There …
Mintel announces the four key trends set to impact North American consumer markets over the coming year. With surprises at every turn and vague uncertainty gripping Americans and Canadians daily, being attuned to consumer trends across transparency, value, self-care and automation is perhaps more crucial in 2018 than ever before. In the coming year, Mintel predicts …
Think about your most recent purchase. Why did you purchase that specific brand? Was it an impulse buy or something you genuinely needed? Now that you’re thinking about it, odds are, you bought it because it was interesting. Yes, you may have needed shampoo, but did you need that specific brand? The one with the …
Through its Amazon Packaging Certification program and other initatives, the world’s largest online retailer is partnering throughout the supply chain to improve brown paper box packaging for ecommerce deliveries. With a win-win-win strategy that includes partnerships throughout the supply chain, the world’s largest online retailer is collaborating with the industry to optimize packaging design for …
Flat design is the hallmark of mid-century graphic design, but designers today are finding a new relevance in the style and producing gorgeous print work to boot! The last few years have seen 2D designs go from strength to strength; and it’s showing no sign of slowing down. With no fancy 3D effects to hide behind, designers have …